How to Apply Red Lipstick

We’ve all seen bright red lips on the runway, red carpet and editorials, and with it returning to the scene each season – a little edited here and there – we’re positive the red lipstick trend is a permanent fixture in the fashion world. With that said, anyone who has attempted to tackle the red lipstick also knows that while it is striking on the face, a poor application of the loud and proud colour can result in a disastrous affair.

Precision, preparation and understanding the various tones in the red lipstick family is key, and so we seek the expert help of James Malloy, the director of make up artistry at MAC Cosmetics, to give a step-by-step tutorial on how to apply red lipstick correctly - and beautifully.

Above, the MAC Cosmetics make-up guru Malloy breaks it down into four simple steps:

1. Prep and moisturise
2. Use lip liner to create the shape, beginning with the crown and ending by lining the sides
3. Apply the red lipstick
4. For a matte effect, gently pat on some powder to finish

Watch our how to video above to get even more tips and learn the correct way to apply red lipstick.